




Story Notes
This is a Rolex Vintage Day-Date Leather Watch Box 1970s, designed for the iconic Day-Date model in solid gold. Crafted in a rich cognac red leather, the box features the signature Rolex coronet embossed on a gold-tone buckle clasp that secures the top flap in classic belt-style fashion. The base is marked with reference number 55.00.2 and “Montres Rolex S.A. Genève Suisse,” confirming its authenticity and Swiss manufacture. The interior is lined with fine wood and includes a black suede base, offering a refined and secure resting place for one of Rolex’s most prestigious timepieces.
Originally accompanying the Rolex Day-Date “President” in 18k yellow, white, or rose gold, this display box reflects the elegance and gravitas of the model it housed. Rolex, founded in Geneva, Switzerland, imbued this packaging with the same attention to craftsmanship and symbolic prestige as their watches, underscoring its role as a collector’s item and a relic of horological excellence from the mid-20th century.
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